HERZBLUAT
Management consultancy
Marketing &
Advertising agency
Salzburg, Austria
Sport and sustainability - Social and ecological responsibility in the sports industry
Today more than ever, the sports industry is called upon to assume social and environmental responsibility. We show you how innovative sustainable product development, marketing and advertising promote economic success and how the sports industry supports the goals of the UN Agenda 2030. At HERZBLUAT, we have decades of experience in sports marketing and are a proud partner company of "Green Event Salzburg". Find out how we can work with you to develop sustainable strategies for your sports organisation.
The Future of Retail - Omnichannel Strategies for FMCG Companies
The retail sector is currently undergoing a rapid transformation. In order to survive in competition, FMCG companies are relying on innovative omnichannel strategies. We highlight the importance of omnichannel approaches for the success of companies in the consumer goods industry and discuss the opportunities and challenges of this change.
The role of artificial intelligence in the consumer goods industry
A look at the growing importance of Artificial Intelligence (AI) in the consumer goods industry and how this technology supports companies in innovative product development, marketing and advertising. Opportunities and threats on how you can use AI effectively in your business.
Social media strategies for lifestyle brands - increasing reach and engagement
Discover how social media strategies for lifestyle brands can help increase reach and engagement and thus support commercial success. Find out how HERZBLUAT, as a management consultancy, marketing agency and advertising agency from Salzburg, offers innovative approaches and solutions.
Digitalisation in tourism - using technology to improve the guest experience
Digitalisation has the potential to revolutionise the tourism experience and increase the economic success of destinations and businesses. How innovative and sustainable product development, marketing and advertising can be combined with technology use to create an impressive guest experience.
Storytelling in lifestyle marketing - building brand authenticity
How storytelling in lifestyle marketing builds brand authenticity and connects sustainable product development, marketing and advertising. The power of emotional stories to position your company for commercial success and reach your target audience.
Personalised nutrition and food trends - growth opportunities for FMCG companies
The food industry is in the midst of a revolution with personalised nutrition and new food trends. It will be exciting to see how these changes affect FMCG companies and how consumer brands can benefit from innovative product development, marketing and advertising to increase the commercial success of their businesses.
Sustainable tourism - How destinations position themselves for a green future
The tourism industry is one of the fastest growing sectors in the world, bringing both economic benefits and environmental challenges. More and more travellers are looking for sustainable travel experiences that support the environment as well as regional and local culture and economies. In this article, we take a behind-the-scenes look at how destinations can successfully position themselves for a green future, taking into account the goals of the United Nations 2030 Agenda and the UNWTO (World Tourism Organization).
HERZBLUAT: Your CAAA-certified advertising agency in Salzburg
Since 2011, we at HERZBLUAT have been proud to be recognised as a CAAA-Certified Austrian Advertising Agency. But what is behind this certification and what does it mean for you as our customers? Let's take a look behind the scenes of this award and explain why it is a key indicator of quality, reliability and ethical standards in the marketing industry.
CLIENTS - a brief overview of our clients over the past decades.
BLOG ARTICLE - Why we do what we do.
And how we do it. And, ultimately, what we do.
CONTACT - this is how you can reach us, we are looking forward to meeting you:
HERZBLUAT
Management consultancy
Marketing & Advertising Agency
Dkkfm. Gregor Wimmer, CMC
Siezenheimerstrasse 35
5020 Salzburg
Austria
Tel: +43 664 81 97 894
office@herzbluat.at
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