+43 664 81 97 894 - the hotline for radical, innovative and sustainable strategies.

HERZBLUAT
Management consultancy
Marketing &
Advertising agency

Name: HERZBLUAT Management Consultancy, Marketing & Advertising Agency, Salzburg
Price range: $$$

Salzburg, Austria

+43 664 81 97 894 - the hotline for radical, innovative and sustainable strategies.

HERZBLUAT
Management consultancy
Marketing &
Advertising agency

Salzburg, Austria

Creative solutions for your brand

Advertising agency HERZBLUAT

As an innovative advertising agency certified by the Austrian Federal Economic Chamber (CAAA - Certified Austrian Advertising Agency), we have been offering creative solutions in the areas of conception, design, media design, production, print and packaging design as well as event management since 1997.

Our goal is to put your brand in the best light through appealing advertising campaigns and communication tools.

Creative concept and design

Advertising campaigns and brand identity

HERZBLUAT develops convincing concepts and designs for your advertising campaigns, brand identity and communication tools to leave a lasting impression on your target group.

Visual communication and graphic design

We create appealing visual communication and graphic designs that convey your message effectively and impressively.

Media design and production

Videos, photos, animations and graphics

We design and produce high-quality media such as videos, photos, animations and graphics that convey your message impressively and effectively.

Multimedia communication solutions

We develop multimedia communication solutions that optimally present your brand on the most diverse channels.

Print and packaging design

Product presentation and packaging design

We develop appealing print and packaging designs that put your products in the best light and highlight your brand at the point of sale.

Print quality and material selection

We pay attention to the highest print quality, e.g. with end-to-end quality management for colour fidelity (standard light, calibration and ICC colour profiling), and careful material selection to achieve an optimal result for your print and packaging projects.

Event and event management

Planning and organisation of events and functions

We plan and organise events (of course also as green events, we are an official partner of "Green Events Salzburg", an initiative of the province of Salzburg and the Climate Alliance Austria) that stage your brand and inspire your target group.

Promotion and trade fair appearances

We support you in the planning and implementation of promotional activities and trade fair appearances to successfully present your brand and make new business contacts.

The HERZBLUAT advertising agency offers you creative solutions in the areas of conception, design, media design, production, print and packaging design as well as event management.

Our goal is to put your brand in the best light through appealing advertising campaigns and communication tools.

FAQ - What does HERZBLUAT, the advertising agency in Salzburg, do?

General information about HERZBLUAT and our services

What is HERZBLUAT and what services do we offer?

HERZBLUAT was founded in Linz in 1997 (at that time still under the name ".ART|SCHOCK"). The move to the province of Salzburg followed in 1999.

HERZBLUAT is the advertising agency in Salzburg that specialises in the creation and implementation of customised advertising campaigns and strategies for companies in various industries.

Our range of services includes graphic design, online marketing, outdoor advertising, vehicle signage, TV, radio and cinema advertising, target group analysis and the implementation of sustainable advertising measures.

How does HERZBLUAT differ from other advertising agencies?

HERZBLUAT has been certified by the Austrian Federal Economic Chamber and is officially entitled to use the "CAAA - Certified Austrian Advertising Agency" seal.

We place great value on individual support, creative solutions and sustainable advertising strategies.

Everyone in the team works closely with our clients to develop customised solutions that sustain our clients' success.

Why should I choose HERZBLUAT as my advertising agency in Salzburg?

Through our years of experience, our team of highly specialised and super-successful freelancers and our holistic approach, we are able to develop effective and tailored solutions for your business that will help you achieve your business goals and stand out from the competition.

How do I contact HERZBLUAT for more information or to discuss a project?

You can contact us by telephone (+43 664 81 97 894) or per E-mail (office@herzbluat) reach.

We look forward to answering your questions and discussing your projects with you.

What references does HERZBLUAT have and how can I view them?

HERZBLUAT has realised numerous successful projects for companies in various sectors.

In our Portfolio you will find a selection of our previous work and references, which will give you an impression of our expertise and range of services.

Please understand that we are only allowed to show a small section of what we do in public, very often our activities are subject to confidentiality and secrecy. And of course we adhere to this.

Graphic design and visual communication

What graphic design services does HERZBLUAT offer?

HERZBLUAT offers a wide range of graphic design services, including logo and brand development, print and digital media design, packaging design, web design and much more.

How does HERZBLUAT work with clients to develop individual graphic design solutions?

Our team of experienced and excellent graphic designers work closely with our clients to understand their ideas, wishes and business objectives.

Based on this information, we develop individual design concepts that strengthen our clients' brand identity and effectively communicate their messages.

How long does the graphic design process take at HERZBLUAT?

The duration of the graphic design process depends on the complexity of the project and the individual requirements of our clients.

We place great emphasis on closely involving our customers throughout the process.

How much does a graphic design project cost at HERZBLUAT?

The cost of a graphic design project varies depending on the scope, complexity and individual requirements of the client.

To receive a tailor-made offer for your project, please contact us (+43 664 81 97 894 or office@herzbluat.at) and let us know your ideas and needs.

Which file formats does HERZBLUAT provide for the finished graphic designs?

We deliver the finished graphic designs in various file formats, such as AI, EPS, PDF, JPEG and PNG, depending on the agreed usage permissions, to ensure that you can use the designs for various applications.

Advertising strategies and concepts

How does HERZBLUAT develop effective advertising strategies for clients?

We first analyse your business objectives, target groups and the competition, and then build on this to develop a customised advertising strategy that effectively conveys your messages and achieves the desired results.

Which advertising concepts does HERZBLUAT offer?

HERZBLUAT develops creative and effective advertising concepts for various channels, such as print, online, outdoor advertising, TV, radio and cinema advertising.

It goes without saying that we attach extreme importance to ensuring that the concepts are tailored to the needs and requirements of our clients.

How does HERZBLUAT ensure the success of advertising campaigns?

We use a wide range of analytical tools and measurement methods to monitor the success of your advertising campaigns and make ongoing adjustments.

Here we consider both quantitative and qualitative factors to provide you with detailed and meaningful results.

Can HERZBLUAT also take over the implementation of the developed advertising strategies and concepts?

Yes, of course, as a full-service advertising agency, Marketing agency and Management consultancy HERZBLUAT takes over both the conception and the implementation of the developed advertising strategies and concepts.

We work closely with our clients to ensure that campaigns achieve the desired success.

How long does it take to implement a HERZBLUAT advertising campaign?

The duration of the implementation of an advertising campaign depends on various factors, such as the scope of the project, the chosen advertising channels and the individual requirements of the client.

We always work efficiently and goal-oriented to implement your campaign as quickly as possible without neglecting quality.

Online marketing and digital advertising

What online marketing services does HERZBLUAT offer?

HERZBLUAT offers a wide range of online marketing services, including search engine optimisation (SEO), search engine advertising (SEA), social media marketing, content marketing, email marketing, display advertising and conversion optimisation - and all this "conventionally" or AI-supported with "artificial intelligence / AI - artificial intellicence".

We develop individual strategies tailored to the needs and goals of our clients.

How does HERZBLUAT help companies improve their online presence?

HERZBLUAT online marketing experts work closely with you to identify your online goals and develop the right strategies and tactics to help you increase your visibility online, drive more qualified visitors to your website and convert them into customers.

How are the successes of the online marketing campaigns measured?

We use various analytical tools and metrics to measure and continuously optimise the success of your online marketing campaigns.

These include the number of website visitors, dwell time, bounce rate, click-through rate (CTR), conversion rate and cost-per-click (CPC) or cost-per-acquisition (CPA).

Of course, everything is always data protection-compliant in accordance with the applicable DSGVO.

How long does it take before I see results from HERZBLUAT's online marketing measures?

The time it takes to achieve visible results depends on various factors, such as the type of measures, the competitive situation and the client's goals.

While some measures, such as SEA or social media advertising, can deliver quick results, other strategies, such as SEO, usually require more time to achieve sustainable success.

How much does online marketing cost at HERZBLUAT?

The costs for online marketing services at HERZBLUAT vary depending on the scope and type of measures chosen as well as the individual goals and requirements of the customer.

To receive a tailor-made offer for your project, please contact us (+43 664 81 97 894 or office@herzbluat.at) and let us know your ideas and needs.

Outdoor advertising and billboard advertising

What outdoor advertising and poster advertising services does HERZBLUAT offer?

HERZBLUAT offers a wide range of outdoor advertising and billboard services, including the design and production of posters, banners, flags, roll-ups, city light posters, large billboards, 18/1 posters and other advertising media.

How can HERZBLUAT help with planning and booking outdoor advertising space?

As a full-service advertising agency, HERZBLUAT supports you in the selection, planning and booking of suitable outdoor advertising spaces that match your target groups and advertising objectives.

We work with various partners, in Salzburg, Austria and Germany, to offer you the best locations and conditions for your campaign.

How does HERZBLUAT ensure that outdoor advertising is successful?

We develop creative and appealing design concepts that attract the attention of your target group and communicate your message effectively.

In addition, we carefully select the most suitable advertising spaces and locations to ensure optimal visibility and reach.

Through a combination of creative designs and strategic placement, we ensure that your outdoor advertising is successful.

How long does it take to implement an outdoor advertising campaign by HERZBLUAT?

The duration of the implementation of an outdoor advertising campaign depends on various factors, such as the availability of advertising space, the required production time for the advertising media and the individual requirements of the client.

We always work efficiently and goal-oriented to implement your campaign as quickly as possible without neglecting quality.

How much does an outdoor advertising campaign cost at HERZBLUAT?

The cost of an outdoor advertising campaign varies depending on the scope of the project, the advertising spaces chosen and the client's individual requirements.

To receive a tailor-made offer for your project, please contact us (+43 664 81 97 894 or office@herzbluat.at) and let us know your ideas and needs.

Sustainability and social responsibility in advertising

Why are sustainability and social responsibility important in advertising?

Sustainability and social responsibility are playing an increasingly important role for companies and consumers.

By communicating these values in your advertising, you show that your company is committed to a better future and acts responsibly.

This can help to gain the trust of your target group and strengthen your brand reputation.

And along the way, it can be a piece of the puzzle to keep this beautiful planet livable.

How does HERZBLUAT integrate sustainability and social responsibility into my advertising campaigns?

HERZBLUAT helps you integrate sustainability and social responsibility into your advertising campaigns by developing engaging and authentic messages that reflect your corporate values and goals.

In addition, we consider environmentally friendly and ethical aspects when selecting materials, production processes and advertising channels.

We are a partner of "Green Events Salzburg", an initiative of Klimabündnis Österreich and the regional government of Salzburg.

We have been certified by the Austrian Advertising Council and are entitled to carry the "Pro-Ethik" award.

What environmentally friendly promotional materials does HERZBLUAT offer?

HERZBLUAT offers a variety of environmentally friendly advertising materials, such as recycled paper, ecological paints and inks or biodegradable materials for outdoor advertising.

We will be happy to advise you on the selection of suitable materials for your sustainable advertising campaign.

Almost 100 % of the promotional materials produced by us or on our behalf are produced in a climate-friendly and/or climate-neutral way.

How can HERZBLUAT optimise my campaign in terms of social responsibility?

We help you optimise your campaign in terms of social responsibility by paying attention to ethical aspects in your communication, promoting partnerships with socially responsible organisations or projects and highlighting your social initiatives and achievements.

In addition, we advise you on the selection of advertising measures that meet the highest social and ethical standards.

How can I measure the success of my sustainable and socially responsible advertising campaign?

The success of a sustainable and socially responsible advertising campaign can be measured by various metrics, such as the increase in your brand awareness, the trust of your target group, the number of leads generated or the positive impact on your corporate reputation.

HERZBLUAT supports you in analysing and evaluating your campaigns in order to measure their success and make adjustments if necessary.

Target groups and customer approach

How does HERZBLUAT identify the right target group for my advertising campaign?

We conduct a thorough analysis of your business objectives, your offer and your competitors to identify the appropriate target group for your advertising campaign.

We take into account factors such as demographics, interests, behaviours and geographies to ensure accurate and effective targeting.

How does HERZBLUAT develop an appealing message for my target group?

We work closely with you to develop an engaging and compelling message that appeals to your target audience and motivates them to take action.

We take into account your brand identity as well as the needs and expectations of your target group in order to develop a tailor-made communication strategy.

How does HERZBLUAT ensure that my advertising campaign reaches the desired target group?

We carefully select the appropriate advertising channels and formats to ensure optimal visibility and reach to your target audience.

We also use targeted segmentation and targeting methods to minimise wastage and maximise the efficiency of your campaign.

How can I measure the success of my customer approach?

HERZBLUAT uses various metrics and analysis tools to measure the success of your customer approach, such as the number of leads generated, the conversion rate, the click-through rate (CTR) or the cost-per-acquisition (CPA).

Based on this data, we can evaluate the success of your campaign and make adjustments if necessary.

How can HERZBLUAT help me build a long-term relationship with my target group?

We support you in developing long-term communication and marketing strategies that are tailored to the needs and expectations of your target group.

Through consistent and relevant messaging, engaging design and targeted customer interactions, we help you build a long-term relationship with your target audience and increase your brand awareness.

Regional focus and local advertising vs. international campaigns

Why is a regional focus important for my advertising campaign?

A regional focus allows you to tailor your advertising campaign precisely to the needs and expectations of your local target group.

In addition, targeted local advertising can help reduce wastage and make your marketing investment more efficient.

How can HERZBLUAT help me to effectively address my local or international target group?

As an advertising agency in Salzburg, we have extensive knowledge and experience in the field of international, national, regional and local advertising.

We develop customised advertising concepts and strategies tailored to the needs of your respective target group and select the appropriate advertising channels and formats to ensure optimal reach and visibility in your target area.

Which advertising channels are particularly suitable for, for example, local advertising?

Local advertising can be implemented through various channels, depending on the specific requirements and objectives of your campaign. These include local newspapers, billboards, radio advertising, direct marketing, online marketing (e.g. regional targeting on Google Ads or social media) and events or sponsorship in your region.

How can HERZBLUAT help me increase my local presence and brand awareness?

By developing targeted, creative and engaging advertising campaigns tailored to your local audience, HERZBLUAT helps you increase your local presence and brand awareness.

We choose the appropriate advertising channels and formats to effectively spread your message and create a lasting impact in your region.

How do I measure the success of my international, national, regional and/or local advertising campaigns?

The success of your international, national, regional and/or local advertising campaigns can be measured by various metrics, such as the reach, the number of leads generated, the conversion rate or the increase in your brand awareness in the region.

HERZBLUAT supports you in analysing and evaluating your campaigns in order to measure their success and make adjustments if necessary.

TV, radio and cinema advertising

What TV, radio and cinema advertising services does HERZBLUAT offer?

HERZBLUAT offers comprehensive services in the field of TV, radio and cinema advertising, including the development of creative concepts, the production of spots and jingles as well as the planning and booking of broadcasting slots or cinema screenings.

How does HERZBLUAT help with the selection of the right advertising format and the appropriate advertising time?

We analyse your target group, your advertising objectives and your budget to select the optimal advertising format and the best broadcast times or cinema showings for your campaign.

In doing so, we take into account both the reach and the advertising impact in order to achieve the best possible result.

How long does it take to implement a HERZBLUAT TV, radio or cinema advertising campaign?

The duration of the implementation of a TV, radio or cinema advertising campaign depends on various factors, such as the availability of broadcasting slots, the required production time for the spots or jingles and the individual requirements of the client.

We always work efficiently and goal-oriented to implement your campaign as quickly as possible without neglecting quality.

How does HERZBLUAT measure the success of TV, radio and cinema advertising campaigns?

We and our partners use various methods and analysis tools to measure the success of your TV, radio and cinema advertising campaigns.

These include, among other things, reach, contact frequency, advertising recall and the effect on purchasing behaviour.

Based on this data, we can evaluate the success of your campaign and make adjustments if necessary.

How much does a TV, radio or cinema advertising campaign cost at HERZBLUAT?

The cost of a TV, radio or cinema advertising campaign varies depending on the scope of the project, the chosen broadcast slots and the client's individual requirements.

To receive a tailor-made offer for your project, please contact us (+43 664 81 97 894 or office@herzbluat.at) and let us know your ideas and needs.

Vehicle lettering and mobile advertising

What vehicle lettering and mobile advertising services does HERZBLUAT offer?

HERZBLUAT offers various services in the field of vehicle lettering and mobile advertising, such as the design and production of car lettering, vehicle wraps, truck and bus advertising and the implementation of mobile advertising campaigns.

How does HERZBLUAT choose the right vehicle lettering for my company?

We work closely with you to understand your requirements and objectives and develop the best vehicle graphics solution for your business.

We take into account factors such as your brand identity, advertising objectives and budget to create a bespoke solution that is both effective and cost-efficient.

How long does a vehicle lettering from HERZBLUAT last?

The durability of a vehicle lettering depends on various factors, such as the material, the quality of workmanship and the environmental conditions.

As a rule, our vehicle lettering lasts for several years, although regular care and gentle cleaning can extend the life of the lettering.

Can HERZBLUAT also take care of the installation of the vehicle lettering?

Yes, of course, HERZBLUAT works with experienced partners throughout Austria to ensure the professional installation of vehicle lettering.

We attach great importance to precision and quality in order to achieve an optimal result for your mobile advertising.

How much does vehicle lettering cost at HERZBLUAT?

The cost of vehicle lettering at HERZBLUAT varies depending on the scope of the project, the material chosen, the design effort and the customer's individual requirements.

To receive a tailor-made offer for your project, please contact us (+43 664 81 97 894 or office@herzbluat.at) and let us know your ideas and needs.

Contact us for a non-binding consultation (+43 664 81 97 894 or office@herzbluat.at) and find out how HERZBLUAT Werbeagentur, Salzburg, can support your company.